Essays

Essays

Essays drawn from building businesses, making calls under uncertainty, and learning the hard way

12 posts

Essays drawn from building businesses, making calls under uncertainty, and learning the hard way. These pieces are reflective than my operator notes as they are less about execution, more about how my thinking has changed over time.

You’ll find writing on entrepreneurship, sales, marketing, AI, and the mental models I keep returning to when decisions stop being obvious.

This is where ideas are shaped before they become systems.